Earlier today we got our first look at Boba Fett in Angry Birds Star Wars II, which debuts on Sept. 19. The character reveal came from Daniel Logan’s twitter page today, after being teased earlier this week. A 30-second YouTube video showcases the bounty hunting pig, being slung through the air as he annihilates targets with multiple missiles.
This game is a true experiment in cross promoting – as Rovio’s #JoinThePorkSide hashtag campaign builds anticipation on social networking sites, the application is also being teased on the packaging of Telepods in the toy aisles of most retail stores.
In my opinion, this is the natural evolution of Angry Birds and could also lead to more interactive mobile games for Star Wars proper. Allowing users to “teleport” their own stable of characters into the game, gives more sense of ownership to the player.
What will be interesting to see is how this game will evolve. Will new waves of the Telepods line trigger updates to the app? Or would updates to the game trigger new waves of Telepods? I’m also intrigued to see if there will be an expansion in the game play – whether that a more intricate storyline, in-game trophies or other surprises.
One thing is for sure, this is different than what we’ve seen in the past. It’s not just merchandising based off a popular mobile game, but the toys literally enhance the gaming experience. It’ll be exciting to see how Rovio developers will one-up themselves and continue to expand on the interactive elements in future releases.
The new Black Series action figures aren’t the only new item hitting store shelves in numbers, but Hasbro has begun distributing its Telepods line. With Angry Birds Star Wars II launching next month, they surely want to get these toys in the hands of kids in plenty of time to capitalize on the apps release.
We got our first look at these figurines at San Diego Comic Con, when Hasbro’s panel elaborated on the line, almost to nauseam. I’ve seen sets pop up at some of my local retailers, like Meijers, but haven’t seen any of the figure packs – let alone, Boba Fett.
These items were originally announced as becoming available mid-September, but already started to hit stores early August.
I was disappointed at the size of the figurines, though. There basically the same scale as the mystery bag figurines already released last year when Angry Birds Star Wars was released. I expected the Telepods to be a little larger, at the very least, to differentiate between the two.
I’ve also noticed, though, that as the Telepods creep onto the pegs, that Hasbro’s Fighter Pods line are disappearing. Hasbro hasn’t announced a new wave of the Fighter Pods series, so I’m wondering if their abandoning the line to focus on Angry Birds.
The most recent wave of Fighter Pods debuted, Jango Fett’s Slave I. While many fans raise their nose at the Fighter Pod line, I was looking forward to getting a Slave I vehicle in Boba Fett’s colors. No news has been aired about Hasbro completely dropping the line, but it could go to the wayside until new films emerge.
What are your thoughts on these two toy lines? If forced to choose between one or another, would you prefer to see fresh characters and figurines released for Fighter Pods, or do you like the direction Telepods be going – as it’s obviously an experiment, that if proved successful, could lead to other types of companion toy lines and mobile applications.